Microsoft steering Windows 10 users away from non-Microsoft browsers

Microsoft is aggressively pushing its new web browser, Edge, to Windows 10 users when they attempt to search for other browsers - like Firefox or Chrome - using Microsoft's own browser.

The tactic was first spotted by VentureBeat and also picked up by MarketingLand, which ran several searches in Bing on Windows 10 to show the various ways that Microsoft is pushing Edge.

Right now, when Windows 10 users try to search for and download Google Chrome or Firefox from Microsoft's Edge browser, a dark bar appears at the top of the search results page saying that Microsoft recommends they use Edge, with a 'Learn Why' button. Learn Why simply leads to a marketing page for the Edge browser. (This experience was only reported in the U.S., by the...

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